Last updated: June 1, 2026
This Website Privacy Policy explains how information may be collected through this public website. Medical records and protected health information maintained by the practice are also governed by the Notice of Privacy Practices and applicable federal and Florida privacy laws.
This Website Privacy Policy applies to information collected through this public website, including general inquiries, appointment requests, website analytics, cookies, and contact forms. If you become a patient, information that identifies you and relates to your health, care, payment, or healthcare operations may be protected health information under HIPAA and will be handled according to the Notice of Privacy Practices.
If there is a conflict between this Website Privacy Policy and the Notice of Privacy Practices regarding protected health information, the Notice of Privacy Practices and applicable law control.
Depending on how you use the website, we may collect:
We may use information collected through the website to respond to inquiries, schedule or manage appointments, provide requested information, evaluate service interest, operate and improve the website, troubleshoot technical issues, maintain security, comply with legal obligations, and support patient intake or healthcare operations when applicable.
We do not use website forms to make emergency medical decisions. Do not submit urgent symptoms, medication reactions, or emergency requests through this website.
This website may use cookies, pixels, log files, analytics tools, or similar technologies to help the site function, understand visitor activity, improve performance, measure marketing effectiveness, and protect the website from misuse. These tools may collect technical data such as browser type, device type, pages viewed, and approximate location.
Where required, you may be offered choices about certain cookies or tracking tools. Browser settings may also allow you to block or delete cookies, though some website features may not function properly if cookies are disabled.
The practice may use online advertising or analytics services to understand how visitors find the website or to share general information about services. We do not knowingly use protected health information for marketing in a manner prohibited by HIPAA. Any marketing use of patient information will be handled according to the Notice of Privacy Practices and applicable law.
We may share information with service providers who help operate the website, manage scheduling, process communications, provide analytics, host data, support security, process payments, or deliver patient portal and telehealth services. When required, vendors that create, receive, maintain, or transmit protected health information for the practice are expected to operate under appropriate business associate agreements.
We may also disclose information when required or permitted by law, to protect rights or safety, to respond to legal process, to prevent fraud or security threats, or in connection with a practice transition such as a merger, sale, or reorganization, subject to applicable healthcare privacy requirements.
Email and text messaging can be convenient, but they may not always be encrypted or secure. Unless you are using a secure patient portal or other designated secure tool, please avoid sending sensitive medical details, photographs, payment information, or urgent concerns through general email, text, or contact forms.
By providing your contact information, you authorize the practice to contact you using the information you provide for scheduling, administrative, and care-related purposes, subject to applicable consent requirements. You may request reasonable communication preferences, and the practice will accommodate requests as required by law.
We use reasonable administrative, technical, and physical safeguards designed to protect information collected through the website. No website, email system, portal, or electronic transmission can be guaranteed completely secure. You are responsible for using secure devices, protecting your passwords, and notifying the practice if you believe your information has been compromised.
We retain website information for as long as reasonably necessary for the purposes described in this Policy, for healthcare operations, to comply with legal and professional obligations, to resolve disputes, and to enforce agreements. Medical record retention is handled according to applicable federal and Florida requirements and professional standards.
This website is intended for use by adults and by parents or legal guardians seeking information for themselves or their dependents. Minors should not submit information through the website without involvement of a parent or legal guardian, except where applicable law permits otherwise.
You may contact the practice to update your contact information, request that we stop non-essential communications, ask about website privacy practices, or request a copy of the Notice of Privacy Practices. Rights related to protected health information, including access, amendment, restrictions, confidential communications, and accounting of disclosures, are described in the Notice of Privacy Practices.
This website may link to third-party websites or services, including scheduling platforms, patient portals, map services, review sites, social media pages, pharmacies, laboratories, or educational resources. We are not responsible for the privacy practices, security, content, or accessibility of third-party websites that we do not control.
We may update this Website Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last updated” date. Your continued use of the website after an update means the revised Policy applies to future website use.
For questions about this Website Privacy Policy, contact the practice at (352) 669-3175 or by mail at Umatilla Family Practice, 390 S Central Ave, Umatilla, FL 32784.